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Swoogo and event tech

Swoogo CRM and API integrations

One-way or two-way sync between Swoogo and your CRM, student system, AMS or other API.

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What you get

What is included.

This is for event teams that re-enter registration data by hand, or whose CRM, student system or membership system is out of step with Swoogo.

We build the sync, agree the field mapping with you, and add logs so failures show up.

  • Sync of registrations into your CRM, student system or association management system
  • Two-way sync where the other system needs to send data back to Swoogo
  • Field-by-field mapping that you can read and approve
  • Logs and error alerts, so a failed record does not go unnoticed
  • Testing with test registrations before real data moves
  • A short handover note

What we did before

Case studies from real projects.

For a Swoogo partner agency, we built a Salesforce-synced registration flow for a flagship conference, and later gave that client its own portal without duplicating the sync. We connected a university’s registrations to its MS Dynamics CRM and to its Banner student information system, field by field. We built a two-way sync with an association’s NetForum system, and invitation lists synced continuously from Workday HR data with a live view of the sync job. We also built a student task list that appears inside a Swoogo registration page, and a real-time webhook feed to an exhibitor-engagement platform.

Side-by-side browser mockup of two separate portal windows, a partner portal and a client portal, each showing an identical Salesforce sync status card connected by a line labeled same Salesforce sync backend.
Swoogo and event techNestJSTypeORM

One Salesforce Sync, Two Portals: Rebuilding Access Without Rebuilding the Integration

We built an enterprise client's Salesforce sync, embedded within a Swoogo agency, then gave the client its own portal without duplicating that sync.

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Browser mockup of an admin sync-status panel showing an MS Dynamics CRM connection card with a green 'synced' badge and a recent-activity log below it.
Swoogo and event techNestJSTypeORM

Feeding a University's Swoogo Registration Activity Into Its Own MS Dynamics CRM

A university's Swoogo event registrations flow into its MS Dynamics CRM automatically, keeping engagement records current without manual entry.

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Browser mockup of an admin sync-status panel showing a Banner SIS connection card with a green 'synced' badge and a field-mapping table below it.
Swoogo and event techNestJSTypeORM

Syncing a University's Swoogo Registrations Straight Into Its Own Banner Student Information System

A university's Swoogo event registrations flow straight into its Banner student information system, field by field, with no manual re-entry.

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Browser mockup of a sync-status dashboard showing a live NetForum sync log and a separate post-event sync run.
Swoogo and event techNestJSTypeORM

Keeping an Association's Membership System Current, During the Event and After It Closes

Live-event and post-event data flowing both ways between Swoogo and one association's NetForum system, through its own isolated auth endpoint.

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Browser mockup of an admin dashboard showing a Workday-synced invitation list next to a live terminal window streaming sync-job output.
Swoogo and event techNestJSTypeORM

Watching a Workday Sync Job Run, Live, Inside the Dashboard

Invitation lists synced continuously from Workday HR data, rebuilt over time and migrated without disruption, with a live terminal view of the sync job itself.

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Browser mockup of a registrant's Swoogo event page showing a task-list widget with checkboxes, due dates, and a status column.
Swoogo and event techNestJSTypeORM

A University's Student Task Manager, Connected to Swoogo Front to Back

A university's students see their own CRM-driven task list right inside their Swoogo event registration page, backend feed and front-end display both built in-house.

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Browser mockup of a dark-themed admin console showing a webhook-deliveries log with endpoint, timestamp, event, status, and latency columns.
Swoogo and event techNestJSTypeORM

Pushing Swoogo Registrant Data Out as It Happens — a Purpose-Built Webhook Into Jublia

An exhibitor-engagement platform client's Swoogo registrations pushed to Jublia as they happen via a purpose-built webhook, not a scheduled batch pull.

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Browser mockup of a Swoogo registration form showing a membership-status confirmation message above the submit button.
Swoogo and event techTwigSwoogo

Checking Membership Status Before a Registrant Finishes Signing Up

A registration-time check against an association's membership database, wired to create a new membership record automatically when none exists.

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Browser mockup of an admin panel showing an attendee record with a synced flight itinerary and a flight-picker dropdown for confirming a segment.
Swoogo and event techNestJSTypeORM

Getting Arrival Times Onto the Registration Record Before the Attendee Lands

Attendee flight itineraries synced straight into the registration record, with a flight-picker tool to confirm segments a sync can't resolve alone.

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Browser mockup of a public event microsite's exhibitors page showing a session-handoff confirmation banner and a grid of exhibitor cards with booth numbers and Connect buttons.
Swoogo and event techTwigvanilla JS

The Same Client's Jublia Integration, Verified at Two Layers of the Stack

One exhibitions client, one third-party integration, verified at two layers: a Swoogo theme-side handoff into Jublia's exhibitor Engagement Hub.

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Browser mockup of a batch-upload tool showing a progress list of registrant records being updated with profile photos.
Swoogo and event techNode.jsSwoogo API

Uploading Hundreds of Registrant Photos in One Pass, Not One at a Time

A batch tool that writes hundreds of registrant profile photos into Swoogo in one pass, instead of one record at a time.

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Browser mockup of an admin dashboard showing an executive's registration record with an assistant's account linked to manage it.
Swoogo and event techNestJSTypeORM

Letting an Assistant Manage an Executive's Own RSVP

A leader-to-assistant delegation pattern that lets an executive's assistant manage that executive's registration and RSVP directly on Swoogo.

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Browser mockup of an admin dashboard showing a file-sync status list between an S3 bucket and Swoogo event files.
Swoogo and event techNestJSTypeORM

A File-Sync Pipeline Between Swoogo and the Client's Own S3 Storage

An AWS S3 file-sync pipeline that keeps event-related files current between one enterprise client's own storage and their Swoogo account.

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How it works

Four steps, in plain terms.

  1. 01

    You tell us what should sync

    Which system, which fields and which direction.

  2. 02

    We check both APIs

    And agree the field mapping in a simple sheet you can read.

  3. 03

    We build and test with test registrations

    So you see records land in the other system before real data moves.

  4. 04

    We add logs and hand over

    So your team can see what was sent and when.

FAQ

Common questions.

Can you connect Swoogo to our CRM or another tool?

Most likely. If the tool has an API or webhooks, we can connect it one way or both ways. For bigger syncs we build a small middleware with a dashboard and logs, so your team can see what happened.

Which systems have you connected before?

Salesforce, MS Dynamics, a Banner student information system, NetForum, Workday and others. Send us the name of yours and we will check what its API allows.

Do you need access to my Swoogo account?

Usually yes, a user with the right permissions, plus API access or a test account for the other tool. Please invite us instead of sharing your own password.

Can you work on an integration someone else started?

Yes. We read through it first and tell you honestly what to keep.

Ready to start?

Order on the platform you already use, or write to us first. Tell us what you need and we will say what is realistic.

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Or message us directly at support@srwebstudio.com

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