Swoogo custom theme and design system
Your brand turned into a full Swoogo theme: colours, type, templates and page styles.
What you get
What is included.
This is for event teams whose registration site should look like the rest of their brand. Conference and association brands put a lot into how they look everywhere else, and a microsite that does not match undercuts that.
We build the theme inside Swoogo, from your own reference designs.
- Design tokens: your colours, type and spacing, applied across the whole event site
- Page templates for the pages your event needs
- A production stylesheet, kept tidy and in one place
- Agenda and header pieces styled to match the brand
- Testing on desktop and phones
- A short note so another developer can pick it up later
What we did before
Case studies from real projects.
For a Swoogo partner agency, we built a complete brand design system for a life-sciences content channel’s microsite, with design tokens, a matched palette, page templates and a compiled stylesheet. We did the same for another client’s brand, built from its own reference designs. We also built a responsive agenda header with a meeting-booking modal for a trade event, and two agenda widgets matched to a single brand.
A Life-Sciences Brand's Content Channel Gets a Real Design System on Swoogo
Design tokens, a matched color palette, page templates, and a compiled stylesheet — a full brand design system built for a life-sciences content channel, inside Swoogo.
Read the case study
Making a Swoogo Microsite Actually Look Like the Client's Brand
Design tokens, a matched color palette, and a compiled production stylesheet — a full brand design system built from one client's own reference designs, inside Swoogo.
Read the case study
The Header Doubles as a Booking Form: A Swoogo Build for a Mobile-Heavy Trade Event
A responsive agenda header with a built-in meeting-booking modal, matched to the event's own brand — built inside Swoogo's own page builder.
Read the case study
One Meeting, One Deal Value: A Swoogo Agenda Widget Built for Business-Meeting Events
A business-meeting agenda widget that tracks company, contact, and deal value per session, matched to the event's own brand — built inside Swoogo's page builder.
Read the case study
One Widget, One Theme File: A Bespoke Agenda Build for a Private-Equity Client
A sessions agenda widget built from scratch, with its own matching theme classes and colors, for a private-equity client's Swoogo account.
Read the case study
How it works
Four steps, in plain terms.
01
You share your brand
Reference designs, a style guide or your main site.
02
We build the tokens and templates
Colours, type and page templates, built directly within Swoogo's native Twig templating.
03
You review on a test page
You see the theme on real pages before it goes live.
04
We hand over with notes
Where the styles live and how to change them.
FAQ
Common questions.
Can you match our existing brand exactly?
Yes. We build from your own reference designs or style guide, so the event site looks like part of your brand.
Do you need access to my Swoogo account?
Usually yes, a user with the right permissions. Please invite us as a user instead of sharing your own password.
Can another developer maintain the theme later?
Yes. The styles are kept tidy and in one place, with a short note on where things live.
Ready to start?
Order on the platform you already use, or write to us first. Tell us what you need and we will say what is realistic.
Or message us directly at support@srwebstudio.com
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