The problem
This brand runs one of the largest content-and-commerce catalogs in the keto, intermittent-fasting, and metabolic-health space: educational articles, paid courses, and a Shopify-integrated supplement store, all under one name. Three properties carry that brand — the main content site, a separate storefront, and a separate courses subdomain — and each one has to read as part of the same experience. At this traffic tier, a page that mostly works isn’t enough. Every page needs to be pixel-perfect and fast under real load, on a WordPress and Shopify foundation that predates any plan for a SvelteKit front end.
The approach / solution
- Built and shipped the SvelteKit, Tailwind, and TypeScript front-end layer over the existing WordPress and Shopify backend, so the brand’s content and commerce systems kept running underneath a rebuilt, faster delivery layer.
- Engineered the three properties — the main content site, the storefront, and the courses subdomain — to read as one brand rather than three separate sites.
- Spent most of the engineering budget on frontend performance and rendering precision at scale: pixel-perfect pages that hold up fast under real consumer traffic.
Outcome / result
As of the most recent check, the platform is live and clearly growing. Content is dated through mid-2026. A companion mobile app now tracks daily nutrition habits, launched after the original build. Audience numbers — tens of millions of subscribers on the associated video channel, thousands of on-site reviews — put it among the most recognized platforms in its category. It’s the highest-traffic, highest-profile project in the portfolio, and the strongest proof point for frontend engineering holding up at real consumer scale.
Why it matters for enterprise buyers
Performance and delivery precision at consumer scale are what separate a demo from a production system. This platform is live, high-traffic, and multi-property, running a modern SvelteKit front end over an existing WordPress and Shopify stack while delivering fast, pixel-perfect pages. That’s direct proof the frontend engineering holds up under real load, in front of a real audience.
